Cattlemen's Days Sponsorship Opportunities
Sponsors make Cattlemen’s Days possible.
Cattlemen’s Days Sponsorship Opportunities
Cattlemen’s Days sponsorship time is here! We appreciate your continued support and want to say Thank You! Without our local sponsors, this event would not be possible!
On the last page of the packet, you will find the sponsorship commitment page that you can fill out and return by June 3, 2022 with your sponsorship preference. If you’re interested in putting an ad in the rodeo program book, please submit your ad copy by June 3, 2022. We offer the option to have your business website or email linked from the Cattlemen’s Days website for year-round advertising. Please indicate your preference on the return agreement. If you are sponsoring through an in-kind donation, an invoice MUST BE received by June 17, 2022 in order to receive your sponsorship package.
We are beyond grateful and humbled to be the #1 TETWP Rodeo and fundraiser in the nation for 6 years running! Tough Enough to Wear Pink (TETWP), the charitable arm of Cattlemen’s Days, raises money for local breast cancer programs including treatment, transportation and financial assistance. If you are interested in becoming a donor for TETWP or a sponsor of the TETWP Songwriter Shuffle on July 7th, please contact Heidi Sherratt at 970-209-6332 or visit www.gunnisontetwp.com.
Our sponsors, community support, and Western Heritage keep this tradition alive in our amazing valley. Thank you all for your support! We look forward to putting on a great celebration for you in 2022!
Let’s Rodeo!
Megan Mensing, Sponsorship Chair 719-406-2072
Mike Dawson, Cattlemen’s Days President 970-596-5329
& the entire Cattlemen’s Days Committee
We would appreciate your Sponsorship or Advertising Commitment by June 3, 2022
PO Box 1203, Gunnison, CO 81230
sponsors@cattlemensdays.com
Please download the 2022 Sponsorship Packet for the latest information.
Sponsorship Opportunities Cattlemen’s Days PRCA Rodeos
AGAIN this year! COWBOY CHANNEL COVERAGE
We are excited to again have national coverage of our 122nd Cattlemen’s Days Rodeo on the Cowboy Channel and Cowboy Channel + App. It is estimated that the Cowboy Channel and the App stream into over 43 million households and screens. By sponsoring Cattlemen’s Days, your banner may get covered in the app, and by advertising on the Video Board, it is more likely to be in the stream.
All Sponsorships include recognition by the announcer during each rodeo performance and
acknowledgment in the daily program, as well as the other benefits listed!
Nightly Presenting Sponsor – $5000 (per night) – 3 Nights Available
Our headline sponsor for each exciting night of rodeo action!
- Premier name location across the top of the 8’x14’ Video Board for the night of the performance
- Cover of the day sheet for the night of the performance
- Your organization’s video that runs on the video board for each performance
- 4 Grandstand Tickets and 4 General Admission to each for each PRCA Rodeo Performance
- 1 on-grounds parking pass for each PRCA Rodeo Performance
GOLD BUCKLE VIP Booth Sponsor – $2000 (or may be available per performance for $700)
Promote your business, event or family reunion AND get a front row seat for all the rodeo action!
- Exclusive covered booth arena seating
- Display your business banner (BYOB) on the arena rail in front of your booth
- 12 Gold Buckle passes for each PRCA Rodeo Performance
- 1 on-grounds parking pass for each PRCA Rodeo Performance
- Booth limit 12 people MAX, for rodeo fans’ safety
**These are usually sold out, but we are happy to put you on a waiting list if your business is interested in one!
Host Hotel & Host Restaurant Sponsorships – $2000 – 1 Sponsorship Available for Each
Promoting the best place to stay and the favorite place to grab a bite to eat for our cowboys and fans!
- Hanging 1 Banner (2’ x 7’) in the arena facing the grandstand
- 4 Grandstand Tickets and 4 General Admission for each PRCA Rodeo Performance
Bucking Chutes, Center Out-Gate, Out-Gate Side Panel Sponsors – $2000 (Out-Gate) – 1 Available , $2000 (Out-Gate Side Panels) – 1 Available, $1750 (Bucking Chute) – 6 Available
Promote your business with your name and logo on a chute gate, in the center of where all the action happens!
- Hanging 2’ x 7’ horizontal sign on either side of the out-gate, facing the grandstands
- 2 Grandstand Tickets and 2 General Admission for each PRCA Rodeo Performance
- 1 on-grounds parking pass for each PRCA Rodeo Performance
Contract Personnel Sponsors – $1500 – 4 Sponsorships Available
The announcer, the music, the entertainment… all the pieces that make the rodeo, THE RODEO!
Announcer – Andy Stewart, multi-year PRCA Announcer of the Year Nominee
Music Director – Randy “Stretch” Meyer, multi-year PRCA Music Director of the Year Nominee
Barrel Man – Keith Isley, 2020 Coors “Man in the Can” Award Winner
Specialty Act – Keith Isley
- Sponsor acknowledgment during the Cattlemen’s Days parade (Saturday)
- 4 Grandstand Tickets and 4 General Admission for each PRCA Rodeo Performance
- 1 on-grounds parking pass for each PRCA Rodeo Performance
Event Sponsors – $1200 per event, 7 Sponsorships Available
Promote your business by sponsoring one of the 7 PRCA Rodeo Events that make up the Cattlemen’s Days Rodeo Performance!
Bareback Riding | Steer Wrestling | Team Roping (Heading and Heeling can be purchased separately for $700 each, or $1200 for both) | Saddle Bronc Riding | Tie Down Roping | Barrel Racing | Bull Riding
- Exclusive Sponsor acknowledgement in our rodeo program
- Flying your Business Banner around the arena from horseback prior to your event
- 2 Grandstand Tickets and 2 General Admission for each PRCA Rodeo Performance
- 1 on-grounds parking pass for each PRCA Rodeo Performance
Cattlemen’s Days Scholarship Sponsors – $1000 per night, 3 Sponsorships Available
A great way to give back to three Gunnison High School seniors that are active participants in 4-H and FFA.
- Acknowledgement of your sponsorship with scholarship recipients at the 4H Livestock Sale.
- 10 VIP passes for that night’s PRCA Rodeo Performance
Cowboy Sponsor – $150
Let’s help get our cowboys down the rodeo road! All funds go to the prize purses and the experience for our contestants.
- Cowboy Sponsor ball cap
Spur Club Donors – Any amount welcome
Thank you! Your support goes a long way in putting on this great event!
- Includes a listing in our rodeo program as a sponsor
Other Sponsorship Opportunities
Cattlemen’s Days Open Horse Show Sponsor
Please call Ivy McNulty (970-275-0043) for more information on becoming an Open Horse Show Sponsor. We welcome support for this traditional event!
Ranch Rodeo & Watershed Events – Team Roping, Barrel Race, and Team Ranch Sort
Please contact Mike Dawson (970-596-5329) for more information or to become a sponsor of one of our other Rodeo events!
Title Sponsor (3 available) – $500
- Public address announcements during the Ranch Rodeo
- Sponsor acknowledgement on the Cattlemen’s Days website
- Facebook promotion of your business before and after the event
- Sponsor acknowledgement in our rodeo program
- 2 Grandstand and 2 General Admission Tickets for Saturday Night PRCA Rodeo Performance
- Ranch Rodeo Champions Picture with your Banner for your business
Ranch Rodeo Event Sponsor (8 available) – $250 per event
- Public address announcements during the Ranch Rodeo
- Sponsor acknowledgment on the Cattlemen’s Days website
- Facebook promotion of your business before and after the event
- Sponsor acknowledgment in our rodeo program
- 2 General Admission Tickets for Saturday Night PRCA Rodeo Performance
Ranch Rodeo or Ranch Team Sort General Sponsors – $125
- Public address announcements during the Ranch Rodeo or Ranch Team Sort (your choice)
- Sponsor acknowledgment in our rodeo program
- Facebook promotion of your business before and after the event
- 1 General Admission Ticket for Saturday Night PRCA Rodeo Performance
Saddle Sponsor (3 available – Champion Header, Heeler, and Barrel Racer) – $850
- Public address announcements during the Watershed Event
- Sponsor acknowledgment on the Cattlemen’s Days website
- Facebook promotion of your business before and after the event
- Sponsor acknowledgment in our rodeo program
- 2 Grandstand and 2 General Admission Tickets for Saturday Night PRCA Rodeo Performance
- Champions Picture with your Banner for your business
Advertising Opportunities
Cattlemen’s Days PRCA Rodeos
Construction of all sign & banner advertisement is the responsibility of the sponsors.
Scoreboard Sign – 3 available
All eyes are on the scoreboard after each Bull ride, Saddle Bronc ride, Bareback ride, or timed event performance. This is a premier advertising location!
Scoreboard Top – $3000/year
- Sign across the top of the scoreboard
- 4 Grandstand and 4 General Admission tickets for each PRCA Rodeo Performance
Scoreboard Side – $1500/year (2 available)
- Sign on either the left or right side of the scoreboard
- 2 Grandstand and 2 General Admission tickets for each PRCA Rodeo Performance
Interior Arena Gate Signs and Banners
Have your logo on the inside of the arena during the rodeo for everyone to see… And be sure to watch for it during The Cowboy Channel national broadcasts of Cattlemen’s Days!
North Entry Gate, South Entry Gate, or Stripping Chute Gate – $750/year
- 2’x7’ hard sign on the arena entrance/exit gate
- 2 Grandstand and 2 General Admission tickets for each PRCA Rodeo Performance
Head or Heel Roping Box Gates – $500/year or both gates for $750/year
- 2’x7’ hard sign on the arena entrance/exit gate
- 2 Grandstand and 2 General Admission tickets for each PRCA Rodeo Performance
Arena Banner – $750/year
- 3’x7’ canvas banner hung on the inside of the arena fence
- 2 Grandstand and 2 General Admission tickets for each PRCA Rodeo Performance
Exterior Arena Rail Sign – $500/year
The perfect advertising location for your business sign on the racetrack and arena fences in front of the grandstands. Seen by all fans and spectators!
- 2’x7’ hard sign on the arena entrance/exit gate
- 2 Grandstand and 2 General Admission tickets for each PRCA Rodeo Performance
Grandstand Sign – $500/year
Hang your sign on the ends of the Grandstands, visible from the entry gate or the beer tent!
- 2’x7’ hard sign on the arena entrance/exit gate
- 2 Grandstand and 2 General Admission tickets for each PRCA Rodeo Performance
Rodeo Action Video Display Board Advertisements
A bright 8’x14’ Video Board that displays Live-Action, Replays, Leader Board, and more. We will need a digital copy of your logo for any of these ads (.png format).
Contestant Bios – $2,500
- Your logo with every contestant for all 3 PRCA Rodeo Performances, up to 210 impressions per performance!
- Sponsor recognition from Announcer during each PRCA Rodeo Performance
- 2 Grandstand Tickets, 2 General Admission for each PRCA Rodeo Performance
- 1 on-grounds parking pass for each PRCA Rodeo Performance
Timing Board – $2,500
- Your logo in the corner for every event time clock, multiple impressions per performance
- Sponsor recognition from Announcer during each PRCA Rodeo Performance
- 2 Grandstand Tickets, 2 General Admission for each PRCA Rodeo Performance
- 1 on-grounds parking pass for each PRCA Rodeo Performance
Replay Board: Rough Stock Event Replays or Timed Event Replays – $2500 (1 of each available)
- Your logo in the corner of each Rough Stock Ride or Timed Event Replay during all 3 PRCA Rodeo Performances
- Sponsor recognition from Announcer during each PRCA Rodeo Performance
- 2 Grandstand Tickets, 2 General Admission for each PRCA Rodeo Performance
- 1 on-grounds parking pass for each PRCA Rodeo Performance
Opening Ceremonies – $1,000
- Your logo in the corner during the opening ceremony for each PRCA Rodeo Performance
- Sponsor recognition from Announcer during each PRCA Rodeo Performance
- 2 grandstand tickets for each PRCA Rodeo Performance
Leader Board – $1,000
- Your logo in the corner of the leaderboard for each event (7) during each PRCA Rodeo Performance
- Sponsor recognition from Announcer each PRCA Rodeo Performance
- 2 Grandstand Tickets for each PRCA Rodeo Performance
30 Second Ad – $750 per night
- Your 30 second ad will run three times during that night’s PRCA Rodeo Performance
- Sponsor recognition from Announcer during that night’s PRCA Rodeo Performance
- 2 grandstand tickets for that night’s PRCA Rodeo Performance
Ticket and Wristband Advertisements
Contact Bill Knowles for more information.
General Admission Wristband
- .5”x5” – $350/year
Cattlemen’s Days Program Advertisements
Designed for small or large businesses, with several sizes and prices to fit your budget! This program will travel all over with the rodeo fans that visit our beautiful valley.
Business Card – $175
¼ Page Ad – $200
½ Page Ad – $400
Full Page – $800
Cover Page (front inside or back inside) – $1200
Back Cover – $1800
Payment Form
If you would like to pay for your sponsorship online, please fill out this payment form.
You must have submitted a signed sponsorship commitment to Cattlemen’s Days before paying on this form.
Information can be found in this Sponsorship Packet PDF.
2022 Cattlemen's Days
JULY 4th - TETWP Pinkapalooza Concert at I-Bar
JULY 7th - TETWP Songwriter Shuffle Concert
JULY 8th - 4-H Horse Show
JULY 10th - Open Horse Show
JULY 10th - Ranch Rodeo (auction prior)
JULY 11th - Cattlemen's Days Ranch Team Sort
(auction prior)
JULY 11th - Cowboy Poetry at the I-Bar
JULY 11th - 15th - 4-H Shows and Displays
JULY 12th - Watershed Barrel Races
JULY 13th - Watershed Team Roping
JULY 13th - 16th - Carnival
JULY 14th - PRCA #1 TETWP Rodeo
JULY 15th - PRCA Patriot Night Rodeo
JULY 16th - Cattlemen's Days Parade
JULY 16th - Buyers BBQ, Scholarship, 4H Auction
JULY 16th - PRCA Gunnison Ranchland Legacy Rodeo
JULY 17th - Cowboy Church